Hello my Marketing Gurus! We used many tools throughout the semester. The most effective tool was the picture gallery. It allowed me to tell a story to my viewers and helped the readers that are more visual understand what I meant. The tool that was least effective was the Twitter widget. It was an interesting update,… Continue reading Constant Improvement
Focusing on Focus Groups
Hello my marketing geniuses! One part of marketing people overlook is focus groups. A focus group is a form of research where a group of people are asked for their opinions and perceptions on a product. The questions are asked in an interactive group setting where participants are free to talk with other group members about… Continue reading Focusing on Focus Groups
Interview Time!
Interview with Quay Garrett on how to market like a boss! She answers some questions that anyone trying to market a campaign needs to know!
ASPEN LEASE LAUNCH DAY!
What we have all been waiting for… ASPEN LEASE LAUNCH!
Ready to join the fun? Sign a lease today!
How to market a lease launch!
Hello my marketing peps! Today we are going to talk about how to market a lease launch. This has more to do with apartment marketing like Aspen. The build up to Aspen’s lease launch was a huge one. We started prepping a month ahead of time by brainstorming campaign themes and finding which one was… Continue reading How to market a lease launch!
All about them socials!
Hello my marketing geniuses! I hope everyone’s marketing campaign is going great but you can not have a marketing campaign with out AWESOME social media! Whether it be Facebook, Instagram, Twitter or even Snapchat you must have at least one of them, if not all. At Aspen we have all the ones I just listed. Social… Continue reading All about them socials!
Awesome blog I just found!
Hello my favorite people! I have found this new blog that is what a true marketer looks like! Her name is Jami Oetting and she is the blogger for this blog. She goes into great detail about Instagram if you are needing more ideas to launch your brand on socials. Insta can be a very… Continue reading Awesome blog I just found!
Inbound Marketing!
Hello my bosses of marketing! I hope you had fun with your AMAZING outbound event! Now it is time to rock your inbound events. Inbound events simply mean that you are doing the event on the property of your business. This is mainly for people that already live at the apartment complex. The most questions… Continue reading Inbound Marketing!
Outbound Marketing at its finest
Hello my awesome people! I hope you all enjoyed brain storming about how you were going to rock your last event! Now we are going to talk about marketing for outbound events. Outbound events simply mean that these are events that are located off site from the apartment complex. These are some of the best… Continue reading Outbound Marketing at its finest
Brain Storming 101
Hello my marketing kings and queens, Every great marketing event has to start somewhere! I was asked to put together Pet Appreciation Week at Aspen for the residents and market the week long event. When starting a campaign, it always helps me to have a list full of potential names for the events. Since my… Continue reading Brain Storming 101